Bara

Bara (薔薇, "rose"), also known as the wasei-eigo construction "Mens' Love" (メンズラブ) or ML, is a Japanese jargon term for a genre of art and fictional media that focuses on male same-sex love and desire, usually created by and for gay men.
Bara can vary in visual style and plot, but typically features masculine men with varying degrees of muscle, body fat, and body hair, akin to beefcakes, or bears (熊) in gay culture.
Western commentators sometimes refer to bara as "yaoi", but yaoi is largely created by and for women and features idealized bishounen who conform to the heteronormative formula of the dominant and masculine seme pursuing the submissive and effeminate uke.

See more info at Wikipedia.